Discover Crown Colour App by Crown Paints Kenya: An Overview by Rakesh Rao

Rakesh Rao, Group CEO of Crown Paints Kenya PLC, the most innovative paint company in East Africa, presents the Crown Colour App.

“We are the only company that offers the Crown Colour App which is available on any Android or Apple device. You can download our entire range of color shade cards on your mobile phone. Most of the time, when you want to buy paint, you have to go to a shop, choose a color, and it is very difficult to communicate what color you are seeing versus what color the people at home are imagining. Customers might buy paint and then their family is not happy with it. Many people come back wanting to return their paint so it is a big problem for us. With the app, the customer can choose a color, and if they like it, they share it, then they can buy it. This has been particularly helpful for interior decorators. When they are on site, they can download the app, choose the colors, and make a recommendation right away. Sometimes, these professionals do not have their shade cards on hand. They may have them in their car or back at their office. Now, they can show the Crown Colour App to the client and make a decision on the spot. Additionally, we have been offering feng shui and Indian Vastu Shastra advice of which color to use in which room and which type of color to use in which direction of the house to give your house better energy and avoid negative energy. Without color, there is no life. We give a colorful life. You can sleep better in your bedroom. You can have better energy in your kitchen or dining room. We have introduced a paint calculator so you can estimate how much paint is required for a project which will also help you calculate the cost. You can also look for distributors based on your location. You can drive straight to the distributor and buy your paint. We keep adding more and more features. Now, we are introducing color visualizers. You can take a picture of your wall and then you can see if a color is good or not. With the click of a button you can change the shade on the app and try out many different colors. We have also provided information on many fashion trends. We pick from our database which ones are most popular in the market. We also provide a gallery of which color combinations are on trend. We also offer information on how different color combinations can be used in your kitchen, dining room, drawing room, bedroom, etc.”, says Rakesh Rao.

ABOUT CROWN PAINTS: Established in 1958, Crown Paints (Kenya) PLC has grown to a company with an annual turnover of KSH. 9 billion in 2020, producing 3 million litres of paint per month and employing slightly less than 1,000 staff members. It is listed on the Nairobi Stock Exchange and has regional operations in Uganda, Tanzania and Rwanda. Crown Paints is the most innovative paint company in East Africa, providing tailor-made solutions to the construction and retail segments of the market, with innovative products, services and world-class after-sales support.

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