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Kuwait Report
Marcopolis presents the Kuwait Report focused on the investments, doing business, economy and other topics featuring interviews with Kuwaiti leaders. The sectors under review in this issue are industry, oil and gas sector, investments, banking sector, telecom sector and many more.
VideosSeptember 02, 2021
From Red Bull to Nabisco, Exotic Snax Provides Exclusive FNB Brands to the Kuwaiti Market
- Published: September 02, 2021
Ahmed Jaafar, CEO of Exotic Snax, presents the company. Exotic Snax is an ecommerce website providing the most exclusive, exotic, imported snacks to the Kuwaiti market. Some of the renowned FNB brands provided by Exotic Snax include Red Bull, Pepsi, Cheetos, Nabisco, Rap Snacks, Rowntree's, etc.
"The brands or products that Exotic Snax chooses are very specific, but straightforward. We concentrate on imported snacks that spend heavily on marketing rather than us spending on marketing. Pepsi, for example, offers a wide variety of flavors that Kuwait does not carry. Kuwait only carries the generic flavors. We concentrate on carrying the other flavors that the official distributors here in Kuwait do not carry and we play upon that. Another brand that stands out is Red Bull. We carry different types of flavors that are not available in the Kuwaiti market. Not only that, we distribute for other companies as well. Cheetos is another important brand that we deal with. We carry Nabisco and all types of Nabisco brands, such as Nutter Butter. Nutter Butter is another important brand that is not carried anywhere here in Kuwait and we are the only ones that sell it currently. We get into what the trends are. Another brand that is trending currently is Rap Snacks. Rap Snacks are chips and they represent a certain rapper, for example. Currently, R&B is booming, especially in the Middle East. So, when it comes to a certain rapper that is very well known and he or she is into the chips, it sells more than you expect. These are the very important brands that we deal with currently, but we do have a huge variety of products. We have over 1500 products currently that we carry", says Ahmed Jaafar.
"What is trending currently with us is, for example, Rowntree's which is a UK brand. It is a vegan brand, so there are no artificial colors, no concentrates, and that is very beneficial for the younger generation and the kids that are going to school and sugar rushes that kick in. This would help in choosing the right products for your kids when you shop with Exotic Snax. We cater to the younger generation, from kids to adults. We carry over 1500 products, so we try to hit every single age group and every single gender. This has helped us boost our sales. If you are looking for a certain snack, whether it is keto, gluten free, or if it has a specific amount of sugar needed, you will find it at Exotic Snax. That is something that has helped us differentiate ourselves in the market", he adds.
For more information, please visit: https://exoticsnaxkw.com.
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