Abdullah Al Askari on Fitness Culture in Kuwait: “We Want to Empower Our Clients”

“We first thought of launching a personal training centre after seeing that clients of local gyms did not receive the care needed to achieve their health and fitness goals. The market was filled with fitness misconceptions and we needed to attend to them,” says Abdullah Al Askari, Managing Director of C Club.

“We then inaugurated a private and personalized, personal training studio that would assist clients in reaching their goals with minimal mistakes. Clients do not guess what they need to do, we are here to guide them. Our long-term goal, however, is to ensure clients are well aware of what is right and what is not, what they need and what they don’t, to maintain their goals. We want to empower our clients with what they have learnt. At the end of the day, we know that our trainers will not be following them forever. Today, we see success when our clients leave our facility and continue working out on a daily basis as part of their daily routine.”