Discussing Opportunities in Elevator Engineering in Ghana with Roni Gaby Mattouk of ARG 1 Africa

Roni Gaby Mattouk, CEO of ARG 1 Africa, discusses opportunities in the elevator engineering sector in Ghana, mentioning current trends and growth potential.

“The elevator business is still in what we believe is its incubation period. Ghana is not even at 5% of its capacity for urbanization. Just look at Ivory Coast and you can see that 60 years ago they had more buildings than Ghana, so that gives you an idea of how much more capacity Ghana has to grow. With the trend of land becoming so much more expensive and our city (Accra) being now at more than 7 million and projected to be at 10 million in the next five years, we have no choice but to go vertical. Elevators are not just about going up and down, there is a lot more engineering involved, and we have exposed only 5% of the market to that engineering. For 95% of the market, they are getting the most basic up, down, press the button type of elevator, however, for example the Standard Chartered Bank head office has one of the high-end engineering models. There are no buttons in it, so people decide at reception where they are going, they get access, and the computer tells them which elevator to use. Before they enter, the door opens, they get in and it takes them with AI intelligence to their floor. We have that sort of technology in Ghana, but it is only at 5% of the market”, says Roni Gaby Mattouk.

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