Storage Central Kenya
Storage Central is developing a scalable institutional self storage and urban micro-logistics platform in East Africa, following the successful establishment of its flagship operation in Nairobi.
The company is seeking approximately US$20 million in equity and debt capital as part of a broader US$100 million regional expansion strategy, with the next phase focused on developing additional institutional quality storage facilities across key urban target neighbourhoods in Nairobi. Storage Central combines a proven operating platform, recurring revenues, pricing power and first-mover positioning in a market where institutional quality self storage remains significantly underdeveloped.
Storage Central: An Institutional Self Storage Investment Opportunity in East Africa
Building East Africa’s leading institutional quality self storage and urban micro logistics platform
Storage Central is developing a scalable institutional self storage and urban micro logistics platform in East Africa, following the successful establishment of its flagship operation in Nairobi.
The company is seeking approximately US$20 million in equity and debt capital as part of a broader US$100 million regional expansion strategy, with the next phase focused on developing additional institutional quality storage facilities across key urban target neighbourhoods in Nairobi. Storage Central combines a proven operating platform, recurring revenues, pricing power and first mover positioning in a market where institutional quality self storage remains significantly underdeveloped.
Investment Opportunity at a Glance
A Proven Platform, Not a Greenfield Concept
Storage Central opened its flagship Mombasa Road facility in October 2020 and has since demonstrated sustained customer demand, pricing power and operating leverage. The facility provides approximately 7,763m² of rentable capacity and serves households, SMEs, NGOs, expatriates and institutional clients.
During FY2025, Storage Central generated approximately US$1.06 million in revenue, representing growth of approximately 30% year on year, while EBITDA increased by 77%. The company has also demonstrated its ability to acquire approximately 62 to 65 new customers per month while maintaining occupancy above 80%.
Why Nairobi, Why Self Storage, Why Now
Nairobi is experiencing rapid urbanisation, apartment densification and growth in SMEs, e commerce, NGO activity and international mobility. These trends are increasing demand for secure, flexible and professionally managed storage infrastructure.
Storage Central estimates the annual addressable self storage and micro warehousing market in Nairobi at approximately US$150 million. Demand spans households and diaspora families, MSMEs, NGOs and expatriates, while institutional quality supply remains limited.
Source note: Indicative segmentation derived from the Investor Presentation: Households 36%, MSMEs 61%, NGOs and Expats 3%. Total market estimate US$150m.
Customer Problem and Storage Central Solution
A Recurring Revenue Business Model with Operating Leverage
Storage Central’s model combines recurring monthly rental revenues with dynamic pricing, ancillary services and a predominantly fixed operating cost base. As facilities increase occupancy, this structure creates substantial operating leverage.
The company’s digital first customer acquisition model differentiates Storage Central through transparent online pricing, booking, payments and data driven marketing. The service proposition also includes workspace, insurance, transport and flexible storage sizes for both households and businesses.
Scaling the Nairobi Platform
The next phase of development will expand Storage Central beyond its existing Mombasa Road facility into key urban target neighbourhoods across Central, North and West Nairobi.
The strategy is to create a clustered multi site network serving major residential and commercial demand corridors, strengthening brand leadership, customer acquisition, logistics integration and operating efficiency. Nairobi is intended to provide the operating base for a wider regional expansion across selected African cities.
Capital Raise
Storage Central is seeking approximately US$20 million of equity and debt capital to support the next phase of its Nairobi expansion. The capital raise forms part of a broader US$100 million strategic expansion programme intended to establish a leading institutional urban storage platform across selected African markets.
Storage Central has received an indicative term sheet in relation to the financing. The public page should not identify the lender and should not describe the financing as committed, secured or guaranteed.
Institutional Structure
The investment structure is intended to combine institutional real estate ownership with specialist operating expertise. Storage Central will remain the specialist operator, responsible for facility management, marketing, customer acquisition and operational performance under long-term management arrangements.
Potential Institutional Exit
The exit strategy is based on developing and operating institutional quality storage properties until they reach high and predictable occupancy levels, creating stabilised income producing assets suitable for acquisition by established institutional buyers of storage properties.
Potential routes may include an institutional property sale, integration into a larger African storage platform or another institutional real estate structure.
Historical Operating Performance
Storage Central has demonstrated commercial validation through sustained occupancy, customer growth and pricing power. FY2025 revenue was approximately US$1.06 million, up approximately 30% year on year, while EBITDA increased by 77%.
Management is targeting a 25% IRR after a 10-year holding period and a 3x target MOIC. The investment thesis is supported by recurring rental income, portfolio scaling, operating leverage and value creation as new facilities reach mature and predictable occupancy levels.
PUBLIC DISCLAIMER: Target returns and financial projections are management estimates and are not guaranteed. Actual results may differ materially depending on operating performance, financing conditions, market conditions and other factors. This page is for information purposes only and does not constitute an offer or solicitation to acquire securities.
Experienced Management with Investment and Operating Expertise
Gerardo Segura
Founder. Gerardo combines more than two decades of corporate finance and investment banking experience with extensive self storage operating experience. He founded Más Espacio in Argentina and previously worked with institutions including Lehman Brothers, Dresdner Kleinwort Benson and HSBC.
Nicholas Sadron
Co-founder. Nicholas brings experience across venture capital, strategic consulting and international business, including work with Domain Associates, LCF Rothschild and a range of multinational organisations.
Investor Interview
Hear directly from Storage Central’s founders. In this dedicated MarcoPolis investor interview, management will discuss the development of the self storage sector in East Africa, Storage Central’s operating performance, expansion strategy, capital requirements and long-term investment case.