The Printing and Packaging Sector in Ghana and West Africa by Dean Du Toit of uniPrecision
Dean Du Toit, CEO of uniPrecision Printing and Packaging Company Ltd, shares his assessment of the printing and packaging sector in Ghana and West Africa.
Dean Du Toit, CEO of uniPrecision Printing and Packaging Company Ltd, shares his assessment of the printing and packaging sector in Ghana and West Africa.
“Firstly, the sector is very competitive. It is fast growing and consumer driven. A lot of the food and beverage companies are increasing their capacity, not only in Ghana, but across all of West Africa. Many of the imports originally come from countries such as India and the Middle East. For us, the challenge is raw materials. Nothing is made in Ghana so everything is brought in from abroad which also carries a cost when you import. That is our number one challenge to being competitive. Also, labor is an issue. When you have to look at expatriates, there is a cost associated with that. Ideally, one wants to try to recruit local employees to run these machines, but that can be challenging in itself as well. So, one needs to invest in training and development, which is ideally what you should be doing to reduce your production costs. Across the region, quality and consistency of quality is a big issue. This is what has driven the large food and beverage companies, particularly the multinationals, to go abroad for their finished products. There has never been consistency in this part of the world. What uniPrecision brings to this part of the region is a solution to quality and a solution to timely service delivery. This is where we have focused and this is what has made us successful in securing a premium base portfolio of clients”, says Dean Du Toit.
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