Rafal Real Estate CEO Elias Abou Samra Takes the Stage to Address Saudi Arabia’s Housing Affordability Challenge
Riyadh, Saudi Arabia – 06-02-25 – At the Real Estate Finance & Investment Summit in Saudi Arabia, Elias Abou Samra, CEO of Rafal Real Estate Development Co., joined leading industry experts to discuss one of the most pressing challenges in real estate today—housing affordability. The panel, titled Meeting the Housing Affordability Challenge, brought together top executives to explore solutions that align with Saudi Arabia’s Vision 2030.
Key Discussions on Housing Affordability
Elias Abou Samra, alongside Abdullah Kamel (CEO, Al Wurood Real Estate Investment), Muhammad Anis Younus (CFO, Al Fadhili Housing Company), Tyler Lewis (Director of Development, Al Tahaluf), and Richard Banks (Partner, Soling Partners), shared insights on the challenges of providing high-quality, affordable housing in a rapidly evolving market. The discussion centered around strategies for increasing homeownership, overcoming financial barriers, and leveraging public-private partnerships to drive sustainable development.
Rafal Real Estate’s Commitment to Affordability
Elias Abou Samra highlighted Rafal Real Estate’s role in addressing the affordability challenge through projects like Tilal Al-Khuzam. Located near King Khalid International Airport, this landmark residential development spans 630,000 square meters and includes 57 low-rise buildings with 3,583 residential units. Designed to cater to various family sizes and lifestyles, the project reflects the company’s dedication to creating inclusive and accessible housing solutions.
Strategic Initiatives for Vision 2030
The discussion underscored the importance of aligning real estate projects with Saudi Arabia’s Vision 2030, which aims to increase homeownership to 70% by the end of the decade. Rafal Real Estate is actively contributing to this goal by implementing innovative financing models, integrating smart urban planning, and collaborating with global partners such as China’s Citic Construction and the National Housing Company (NHC) to bring high-quality residential options to the market.
Future of Affordable Housing in Saudi Arabia
The panel concluded with a forward-looking perspective on the future of affordable housing, emphasizing the need for continued investment in infrastructure, new regulatory frameworks, and technology-driven solutions. Rafal Real Estate remains at the forefront of this transformation, ensuring that its projects not only meet market demand but also enhance the quality of life for residents.
About Rafal Real Estate Development Co.
Established in 2007, Rafal Real Estate Development Co. is a premier real estate developer in Saudi Arabia, known for delivering high-quality residential projects that blend luxury with accessibility. The company is dedicated to shaping the future of housing in the Kingdom, contributing to the national vision of economic diversification and urban growth.
For more information about Rafal Real Estate and its projects, please visit www.rafal.com.sa.