Land Brokering and Property Titles in Ghana: Competitive Advantages of Ngusra Group

Shadrach Ngusra, CEO of Ngusra Group in Ghana, explains what are the group’s main competitive advantages in terms of land brokering and property titles.

“What makes Ngusra Group different is that when we start building, we make sure we make the building in the manner that it is very strong, very simple, and very affordable. We do not make more than four bedrooms. We do two bedrooms, three bedrooms, single rooms self-contained, so it is easy for the majority of people to afford. We have also made payment very solid through mortgage. We are not looking for huge interest. We put the amount we spend, find a percentage that can make the company move, then we give it out. We give terms of payment which are very affordable. We have a system from the bank in which for any money that I take from the bank, there is a time and a limit for the payment for the interest to not increase. That is why we have chosen to go an affordability route so that we are able to pay back to the bank. We are looking for investors because this is a very lucrative sector. When there is money, you can really make it. So, we are looking for investors to come in so that we will be able to be more advanced and produce at higher quality”, says Shadrach Ngusra.

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