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Marcopolis presents the Ghana Report focused on investments, doing business, economy and other topics featuring interviews with key executives and government officials. The sectors under review are agriculture, banking, energy, industry, telecom, IT, real estate and more.
VideosJanuary 07, 2016
MTN Ghana’s Competitive Edge: Product Differentiation
- Published: January 07, 2016
"The biggest competitive edge that we have is the product differentiation that we have. That is where we have been able to maintain our market leadership," says Ebenezer Twum Asante, CEO of MTN Ghana, Ghana's telecom market leader.
"The second is the innovation that we drive. The third is the people that we have because this is a highly skilled industry driven by knowledge and creativity. That is where MTN makes a difference."
