Jazeera Paints Showcases the Latest AI and AR Technologies in the Paints Field at LEAP 2024

Jazeera Paints, the leading company in the industry of paints, colors, and construction solutions in Saudi Arabia and MENA, participates as a Platinum Sponsor in the third edition of LEAP technical conference for the year 2024, which was held for four days at Riyadh International Conventions and Exhibitions Center in Malham District; to showcase its latest innovative technologies in the world of paints and construction solutions and to enhance its presence and position in the market.

During its participation in LEAP 2024, Jazeera Paints highlighted the features it offers as the first company globally to use the latest artificial intelligence and augmented reality technologies in the paint field. This is to facilitate customers’ lives, considering it as a fundamental value upon which it always relies and motivates towards providing innovative services and technologies that contribute to creating homes that reflect their owners’ identity and enhance their quality of life. Therefore, the technologies presented included Virtual Reality technology, which took its customers on a journey to their virtual home and coloring it according to their preferences and tastes, Augmented Reality technology, which facilitates customers’ experience in choosing paint colors that suit their spaces, and Artificial Intelligence technology, which provides solutions to address all wall problems with ease and without any hassle or effort, simply by using the Jazeera Paints Application.

The Jazeera Paints stand was distinguished by its eye-catching colors and futuristic appearance, which earned it additional attractiveness and interest from visitors, and they interacted significantly with the innovative technologies presented, as they were able to experience these technologies and perceive their benefits themselves. This provided valuable opportunities for visitors to familiarize themselves with the latest technologies in the paint industry and the positive impact they have in improving services and better meeting customer needs.

ABOUT JAZEERA PAINTS: Founded in Riyadh in 1979, Jazeera Paints is a company specializing in manufacturing, producing, and exporting high-quality paints in accordance with the highest sustainability and environmental security standards. Over the last decades, Jazeera Paints has successfully maintained its top-notch place as one of the most prominent companies that manufacture paints and dyes in MENA, with an annual production capacity exceeding 500,000 tons and more than 750 active showrooms inside and outside KSA.