MOAB Plc to diversify by producing nutritious products, says Abeba Tesfaye, a successful Ethiopian businesswoman

MOAB Private Limited Company was established in 1994 by Mrs Abeba Tesfaye and her husband.

“After graduation, I went straight into business and I started this sanitary pad production under the brand Lady Style. Then in 2005 we started the GIRUM Food Complex,” recalls Mrs. Tesfaye, the managing directress of MOAB Plc. and GIRUM Food Complex.

Now “we want to diversify by producing nutritious foods like supplemental foods for children, for lactating mothers and for rehab patients,” she adds.