Tourism Sector: Competitive Advantages of Tanzanian General Aviation Airline Flightlink

Jameel Kassam, General Manager at Flightlink, a Tanzanian General Aviation Airline servicing multiple domestic destinations on schedule, personalized charters and Medevac services, explains what are the company’s main competitive advantages.

“We have a good percentage of the regional market. Over the years, we have managed to get quite a good portion of the tourism industry business. With the introduction of multi engine aircrafts between the destinations of Arusha and Zanzibar, which are the main tourism hubs, it has reduced flying time by almost 45 minutes. That is an advantage because if a person leaves at 1:00, by 2:00 they are at their destination. Also, with establishing our network, we have managed to link the bush and beach business – the safaris and Zanzibar respectively. We have managed to establish the network with the timings and with our aircraft that we have and we have the niche that we have created for ourselves. Our future plans are to link other destinations to our network and we are almost there. We are just waiting for two or three documentations that we need to submit. By next year, mid-January, we are going to announce our next destinations that are coming onto our network”, says Jameel Kassam.

“Business here is very competitive. In Tanzania, there are only a few operators and everybody is trying to get the maximum out of the business. But now, everybody has their own niche and everybody has their own way of working, their own way of presenting themselves. For us, we have transformed ourselves from single engine operations to twin engine operations. For twin engine operations, the safety is high, it is comfortable, and, of course, you save on time. We also have our services that we provide onboard. We used to do these pre-pandemic and we are going to resume them very soon. We provide inflight services, such as drinks and snacks, onboard. Our safety record has definitely helped us to get the upper hand in this market. We have also introduced bigger capacity. So, at any given time, we are ready to take three times the load of what our competitors are able to take”, he adds.

FAIR USE POLICY
This material (including media content) may not be published, broadcasted, rewritten, or redistributed. However, linking directly to the page (including the source, i.e. Marcopolis.net) is permitted and encouraged.