Egypt Has a Tremendous Potential for MICE Tourism

“There is tremendous potential for MICE in Egypt,” says Richard S. Zeolla, general manager of Cairo Marriott Hotel & Omar Khayyam Casino.

“It’s an important piece of the business. Especially Cairo, it’s optimally positioned for that. 2 or 3-day program tied to may be a Nile or a beach and second part of the program and so on,” he explains.

The hotel hopes the MICE tourism in Egypt will once again pick up: “There are lots of things to see here. For a 3 to 7-day package, if you just do 3 days in Cairo, it’s just great. If you are going to add the Nile, 7 to 10-days is great. That’s perfect for MICE.”