“Tanzania is a Strategic Market for Tourism” says Captain Munawer Dhirani

Munawer Dhirani, Managing Director of Flightlink, gives an overview of tourism in Tanzania, as the country received a record 1.1 million international visitor arrivals in 2015. It has jumped hugely from just 582,000 in 2004 and is increasing at a rate of around 10 percent per annum.

“Tanzania is a strategic market for tourism. We offer both bush and beach. We have sites where you can see the beginning of the slave trade in Zanzibar. Tanzania has everything for tourists or for an educational visit. The influx of tourism that we have benefitted from after 2014 has been mainly due to the collapse of North Africa and the problems there. Recently, the Tanzania Tourist Board (TTB) and many operators have also been marketing in exhibitions, road shows, and working to create awareness of “Destination Tanzania.” We have recently come back from World Travel Market. We have a large number of forward bookings and people coming to Tanzania. Our safari scene and our beaches are very unique. You cannot compare Tanzania to any other safari country. Another unique offering is Tanzania’s exceptional climate. We have the heat and perfect beach weather for the beach goers, the cool climate for the safari, in the north we have a very decent climate. Our government is doing its best to promote tourism in Tanzania”, says Munawer Dhirani.