Stories

Historically, resource consumption has been correlated with the economic development of a society. This has led to emergence of wasteful practices in global production and consumption with little regard for optimization. Resources are finite and with the world population estimated to 9.6 billion people by 2050, three earths will be needed to provide the resources needed to sustain our current lifestyle.

In light of new trends that include sustainability, the rise of e-commerce, competition and rapidly changing consumer preferences, packaging consumer companies are rethinking what they need from a packaging manufacturing partner. So what are the key considerations before settling for one?

With increasing awareness of cognitive based factors that influence consumer willingness to purchase a product, brands are aligning their products to meet the factors and ride on them to edge out competition. Silafrica, the leading FMCG packaging manufacturer in East Africa, was among the first companies in the region to adopt IML technology in yogurt cup packaging.