Strategy of Disway in Morocco and in Africa

Disway is the largest distributor of electronic equipment in Morocco. The CEO of Disway talks about the strategy for Disway in Morocco and abroad.

Disway is the largest distributor of electronic equipment in Morocco. The CEO of Disway talks about the strategy for Disway in Morocco and abroad.

He says, “The key thing is extending to other African countries; that’s where we can drive more growth. Our plan is definitely to find the right mix, depending on the countries, between doing it on our own and doing acquisitions.”

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